Over the last several years, online networking sites such as
Facebook,
Twitter,
YouTube,
Flickr,
Instagram,
Pinterest,
LinkedIn,
etc have continued to flourish in both business to consumer (B2C) and business
to business (B2B) environments, which has allowed people and companies of all
sizes to communicate more effectively, while driving additional traffic that
can generate more leads and certainly more sales. However, social media networking can be rather tricky and
often fails if you or your company do/does not plan properly or if you do not have
a solid social strategy in place to market yourself or brand for communication
and monitoring of all B2C and B2B activities.
Not to worry because if you don’t have a lot of time to
figure things out our friends at
Marketo have put together a detailed
Infographic, which can help you understand the
B2C/B2B social media universe detailed below.
Of course, we also help businesses understand this unique
beast, so if you have questions, please drop us a line or contact us through
any of our social media networks and we will be glad to help. Otherwise, thanks
for stopping by and happy networking!
